A More Thoughtful Approach to Marketing

Meet Whitney Parks

A woman with blonde hair, wearing a striped shirt, black pants, and white shoes, standing on a viewing platform with a scenic background of a lake, green mountains, and a cloudy sky.

Hi, I’m Whitney!

I work with local lifestyle, wellness, and community-based businesses to create marketing that feels simple, consistent, and actually manageable.

Most of the businesses I work with aren’t looking for complicated strategies or a full-time marketing hire. They just want a clear way to stay visible, connect with their audience, and continue growing.

That’s exactly what I love to do!

Fun Fact: I’ve lived and worked in three of America's most iconic National Parks – Yellowstone, Yosemite, and Redwoods.

Why I Started Parks Evolution

I started Parks Evolution to support local businesses in Cherokee County, GA that are doing meaningful, community-driven work, but don’t always have the time or structure to keep up with marketing consistently. Whethehr you need an extra set of hands to help with a project, or an extra pair of eyes to review website copy or an ad, I’m always ready to support your growth.

I’ve always been drawn to businesses rooted in growth; whether that’s a plant shop, a fitness studio, or a local program creating connection in the community. Previously, I’ve had marketing roles in companies that focus on tourism/hospitality, environmental engineering, and technology and training. I’ve also supported dozen of small businesses across the US setup sustainable marketing approaches.

My favorite businesses care about what they do and their marketing reflects that.

I love helping bring clarity and organization to marketing, and I love seeing that turn into real visibility, consistency, and growth.

Marketing That Feels In Touch With Your Business

My approach is simple:

  • Keep things clear

  • Keep things consistent

  • Keep things aligned with your business

That’s what we focus on.